Yanina Yakovleva, Head of Commercial Aftermarket, Ferronordic Machines LLC

Yanina YakovlevaYanina has been working with Volvo Construction Equipment products since 2002, first in the Volvo Group Russia on different positions ranging from sales support to aftermarket, then in Ferronordic Machines – the national dealer of Volvo CE products covering the whole territory of the Russian Federation. During her career Yanina has initiated and implemented several successful projects such as employee motivation system, customer loyalty program, customized financial products. She has extensive operational management experience both during market upturn and throughout crisis period Before her career in Volvo Yanina worked in a consulting project of the EBRD and in an advertising agency as a key account manager, she holds an MBA degree from the Russian campus of the Vlerick Leuven Ghent management school.

Manufacturing Pricing Excellence 2013 – Pricing Conference in 2013