Emanuela Papapietro, Senior Commercial Excellence Manager, Borealis Group

Emanuela is currently leading Strategic Pricing in Commercial Excellence at Borealis. In her 17 years career, she has covered different sales and marketing roles in the petrochemical and luxury brand industry . In particular, she was responsible for business development and  optimization by developing value based selling  . She has recently led a successful global implementation of Vendavo in Borealis and she will have a speech on the challenges and key success factors for  pricing tool implementation.