Paul Glenn has extensive pricing experience, which he acquired during the last ten years both from working with companies as a consultant and more than seven years in industry responsibilities. As a pricing expert he has wide practical and international pricing experience in Europe, Americas and Asia-Pacific. Paul Glenn leads the Pricing of Services and Parts at Heidelberger Druckmaschinen AG. In his role he developed and implemented new pricing strategies, methods, processes, manages the change from a decentralized to a global pricing organization and set-up and implemented a global pricing-system in record time. Dr. Paul Glenn has a background in industrial engineering and management and business administration. He is lecturer of Business Dynamics at the Karlsruhe Institute of Technology (KIT) and Pricing at the University of Aachen. He has published books and articles and is getting involved in research advisory.