WHEN 30-31 May 2017 08.00
WHERE Amsterdam, the Netherlands

We had yet another successful event!

Here's what some attendees had to say:

"The Manufacturing Pricing Excellence 2016 once again gave a good overview on how different companies and organization managed their pricing journey which represents a valuable lessons learned."    
Thyssenkrupp Industrial Solutions

"I found the formula very dynamic, with a good mix between contents (quality of the speakers) and social moments to foster networking. Good job guys"     

"Great Conference, inspiring presenters and network opportunity"  
Corning BV

  "Well-organized pricing event with high quality content and dedicated pricing professionals"
NXP Semiconductors

  "Manufacturing Pricing Excellence 2016 was a great event and a perfect platform to share ideas, learn from other companies and do networking." 
Klöckner Pentaplast

"A great chance to meet with experienced pricing professionals to Exchange ideas and learn from best practice"  

"Broad variety of people junior, senior and expert pricing manager. With an corresponding wide spread of content."  

"A very good spread of industries represented giving opportunities to learn from completely different fields. Friendly and positive atmosphere."     
Al Shirawi Enterprises

"A valuable conference: many of the participants are at interesting stages along their pricing improvement journeys, giving lots of opportunities to learn and share best practices" 

"Great and Inspiring experience"    
Dormer Parmet (Sandvik)

"First time in this event. Pricing as its own discipline has been hugely underestimated, including the potential associated with it."        
Metso Flow Control

"I think the conference is quite unique in Europe. Great progress this year in seniority of participants and content of presentations."

"Really valuable content and great opportunities for networking." 
Perstorp Holding AB


Impressions from Pricing Excellence 2016 - by Price2Spy (Partner)

Our key account manager Ivana got back from this year’s Pricing Excellence held in Prague and she carries a lot of nice impressions.

This year’s conference was a very interesting 3-day event, comprising great workshops, inspiring speakers and networking opportunities.

There was a large number of educative speaker sessions, where new approaches to pricing strategies and trends have been discussed.

Ivana hosted 2 30-minute round table discussions, where participants shared their challenges and ideas related to keeping their brand’s value in an ever-growing competitive market where new retailers / competitors keep emerging. Hearing the participants’ thoughts is also very valuable to us, since it gives us insight into how manufacturers can benefit from using our price monitoring tool.

Beside the educational part of the conference, it is also important to point out that Copperberg is an excellent host. Hats off for organizing and planning the event, it was a great chance to meet people, mingle with them, talk brand value and visit some off-site destinations like Staropramen brewery (the beers and dinner were delicious). :)

We had a great time, and hope that those who got a chance to attend our discussions feel the same!

Read the post here:


“Price is what you pay. Value is what you get.” - W. Buffet

ThomasPic It’s an exciting time to be in the Pricing world. The manufacturing industry, facing digital and disruptive competition, is redefining itself from the old and traditional product-oriented model to a more service-centric organization that sells valuable outcomes. Globalization means companies now want to compete on all markets, but the Internet and other technological developments also means smaller and more local players can have a more disruptive impact. And this shift offers pricing professionals a great opportunity to seize.

The 4th MPEC will show participants how to seize this opportunity by focusing on three key themes:

Value Based Process Value Based Pricing is only one side of the coin. The event will look at the whole implementation of the Value Based Process and will offer insights and inspirations for those that are more advanced as well as those in lower maturity levels. you will not only learn how to quantify value, but what continuous improvements methods to do once “live” with a project and how to engage with the sales organization to ensure Value Based Selling.

Pricing Function & Structure Who drives pricing in your organization? Where does the function sit (Finance, Marketing, Business Line, Sales)? What are the skills and competences required for professional pricers, and what are the channels to use to recruit them? And how do you get management buy-in to support Pricing and invest in the Function’s growth? If these are your questions, then join us in Prague for the answers.

Innovation No one does (or should do) pricing in spreadsheets anymore. Technology is not the key enabler but it is a powerful support in successful pricing strategies. There are also new technological channels like eCommerce that are redefining pricing: how do you ensure the right prices go to the right customers? What are successful Channel Management stories?

This year, we’ve designed an agenda to meet all your needs: an educational part combining TED-inspired case studies, visionary keynotes and the Speakers’ Corner to ensure no topic is left untouched; and a social program to expand the friendly conference’s interactivity to make sure you connect with the right network in both formal and informal environments. And to ensure your conference ROI, the new Retrospective Session is there to help you build a concrete action plan before you leave the premises.

I look forward to seeing you in Prague!

Thomas Igou, Content Director, Copperberg

manufacturingpricingexcellence2016agendaDownload the Manufacturing Pricing Excellence 2016 agenda as a PDF- file: Manufacturing Pricing Excellence 2016.pdf

Interview with Donna Ruiz, Senior Marketing Program Manager, Medtronic Global Services

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